Sidekick

Visual Identity · Industrial Design · Web Design

Visual Identity · Industrial Design · Web Design

Visual Identity · Industrial Design · Web Design

Year

2024

Client

Sidekick

Service

Branding · Industrial Design · Art Direction

Year

2024

Client

Sidekick

Service

Branding · Industrial Design · Art Direction

Year

2024

Client

Sidekick

Service

Branding · Industrial Design · Art Direction

I was first invited to design the logo for Sidekick, but the project quickly expanded. What started with branding evolved into a complete identity system, followed by designing the website and later producing detailed 3D renders of the product.

I was first invited to design the logo for Sidekick, but the project quickly expanded. What started with branding evolved into a complete identity system, followed by designing the website and later producing detailed 3D renders of the product.

I was first invited to design the logo for Sidekick, but the project quickly expanded. What started with branding evolved into a complete identity system, followed by designing the website and later producing detailed 3D renders of the product.

© Sidekick

© Sidekick

© Sidekick

Challenge

Position an early smart glasses concept as a fashion-grade product. Align brand, 3D hardware, and a live site while making the model production-feasible and investor-ready.

Solution

Rebuilt the glasses in Blender with clean topology, separated components, and manufacturable details; produced hero renders and motion. Designed a premium brand and Framer site, and co-directed launch visuals to tell a fashion-tech story.

Challenge

Position an early smart glasses concept as a fashion-grade product. Align brand, 3D hardware, and a live site while making the model production-feasible and investor-ready.

Solution

Rebuilt the glasses in Blender with clean topology, separated components, and manufacturable details; produced hero renders and motion. Designed a premium brand and Framer site, and co-directed launch visuals to tell a fashion-tech story.

Challenge

Position an early smart glasses concept as a fashion-grade product. Align brand, 3D hardware, and a live site while making the model production-feasible and investor-ready.

Solution

Rebuilt the glasses in Blender with clean topology, separated components, and manufacturable details; produced hero renders and motion. Designed a premium brand and Framer site, and co-directed launch visuals to tell a fashion-tech story.

Budget Security

Budget Security

Budget Security